Hi,
I’m Ace. Asaph Outlaw if you wanna be formal. It’s usually a conversation starter either way.
The short version is I make things, and I think a lot about how things work. The longer version is that I don’t really see design, sound, and technology as separate practices. They’re one practice, refracted. Like light, every color at once. What you see depends on the angle.
I believe in a better way.
A more efficient way, a more ethical way, a smarter way, a quicker way. And I try to use empirical information to back that up as much as I can.
Sometimes you have to start from the end.
When something’s new, I don’t start from the ground floor. I break things down to their simplest components and build back up from there. It’s not following the instructions. It’s knowing what parts and pieces it takes to build. The tools change. The process doesn’t.
Southern hospitality.
I’m from the South, and I didn’t really know what that meant until I started traveling the country. There’s something about it that’s different. Not better, just different. I embody what it means to be from Atlanta and Richmond, respectively.
I’ve kinda been at this for a while now.
I started young. Younger than most, when it comes to a lot of technological endeavors. But the thing that always drew me to it is that it was just fun. It was fun learning Photoshop when I was 10. It was fun getting into photography when I was 6. It was fun learning how to make music, design websites, make business cards throughout my youth. Honestly, it’s still fun now. I really do enjoy learning new things and continuing to grow.